If you want to sell your art... you have to talk about your art.
Enrol now open for my masterclass: Sell Without Selling Out.
This August. Three Hours. Sell Your Art Without Selling Out: The Masterclass. Let’s talk about why Selling Your Art is feeling icky and cringe. Let’s find ways to sell your creations that feels aligned and exciting! Let’s fucking go. Let’s get your art out there.
I’m on the side of instagram / tiktok where a lot of pissed off and tired artists are saying something along the lines of: “I wanted to make art for a living but all I’m doing is making reels.” There is a deep collective malaise within the creative community. I see us. I love us. We are navigating very big systems that are set up to manipulate us and exploit us.
Before I go on: I believe in whining like a little tiny baby about anything from minor to major situations. I am a devout complainer. I know we need community to share our grievances when we face the likes of Zuckdaddy and the gatekeeping artistic industries. Please know that I am always a safe place to gripe.
But…
The horrid, wonderful fact is: Artists, if you want to sell your art (a truly generous act) you need to talk about your art (a truly generous act).
If I want to work with you, (I do) and have you come to this masterclass; I have to write this email. I have to put the link above. And you know what? I’m going to follow up with this email in a bit, with another email - because a lot of you aren’t going to sign up right now, but you might a little later. I am also going to put that link below again, because, I want you to click it. This is part of my job. I write and talk about creativity, but I must also TELL YOU about what I am doing.
This is PART of being an artist. This is actually what we signed up for! We said yes, I want to create cool shit, but we also said, I promise to champion my art.
In this upcoming masterclass I am going to convince you that not only is promoting your art generous as fuck and something you need to be doing but you can also be incredibly good at it. Artists are constantly on about how they suck at marketing, and It’s bullshit. You are an artist, a storyteller - you’re made to promote your art, because you know how to connect with other humans.
I want you to find your audience.
I want your art to make you money.
I want you to figure out how you can promote your art and feel fucking excellent
Join me.
Love your work, I’m part of your Inspired Collective group…just commenting to say, I love the added “lol” link. 😂 Nice touch.
Amie, big yes to talking about your art, and thank you for this. I replied to one of James's posts talking about the marketing side of things — I've worked in marketing for a while now, and over the past few years I've found myself becoming increasingly disillusioned with it, to the point where I've questioned what I'm doing and given serious thought to jacking it all in (while also lamenting the fact that I will still need to market myself as I create and share my art). A lot of my journalling recently has been my moaning about the state of the industry (devout complainers unite!), where I'm focusing on all the bad that marketing can do and completely neglecting all of the good it can do.
I journalled around this last night and some interesting things came up that I wanted to share:
"[Marketing is] what we have to do as artists. But the way Amie articulated it was refreshing and illuminating, because she wasn't writing about marketing as some necessary evil but rather that marketing is an act of celebration. It's a way of championing your art because nobody is going to see it — and, therefore, resonate with and be moved by your art — if you don't talk about it. I appreciated that perspective because I've almost allowed marketing to become this evil thing. I've allowed myelf to become disillusioned with it when, actually, at its core, it's just sharing. It's having a conversation. The truth is that marketing can very much be a force for good — for sharing a voice, a message, a perspective that is needed and vital. And that's the kind of marketing I can get behind."
As always, thank you for holding the space <3